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6 Ways to Ensure Secure Online Payments

6 Ways to Ensure Secure Online Payments
Mohab Growth Hacks 0

6 Ways to Ensure Secure Online Payments

Today, even though so many people depend on online transactions extensively while shopping or paying bills, there are many others who are afraid of going digital. Since some myths about online payments are still out there, it can be tough for people to trust the authenticity of this payment mode.

So, as an online merchant, you need to assure your customers that the payment gateway you use is safe. Only then can you expect increased traffic and better sales. There are plenty of ways to eliminate the risks associated with online transactions and ensure secure payments. Read on to know about them.

Online Payments – The Need of Every Hour

The reason why a huge number of people go online to shop for everything from fashion garments and groceries to pet food and baby products is because, it is simple, fast and reliable. Naturally, seamless and safe online payments are what they look forward to.

So, before you take payments online, make sure you are aware of at least the basic security measures. Educate your employees and customers about the same, so that frauds and scams can be avoided as much as possible.

  • Do Not Underestimate a Strong Password

Most of the times, people set obvious passwords – such as name, date of birth, mobile number – that anyone, with a little effort, can decode. Hackers are especially adept at this. So, make sure you insist that the customer provides a password that comprises of more than 6 digits including special characters, alphabets, and numbers. But at the same time, they should choose a password that they will not forget.

  • Be a Trusted Website

Malicious websites can expose the customers’ personal as well as account information. So, you need to make sure that you are a trusted website. How can you achieve that? You need a valid SSL certificate for this, and make sure that the terms of services and privacy policy are clearly mentioned, and payments are processed via secure payment processors.

  • Authenticate Everything

When it comes to your business and customers, it is really important to not be careless. After all, it’s really hard to grow a business and even harder to maintain a healthy relationship with your customers.

You should make sure that the transactions which are done on your website are 100% secure. Some of the ways of authenticating online payments are using two-factor authentication (2FA), using a 3D secure pin, and so on.

  • Install Anti-Malware Software

The chances of getting hacked increases when your website doesn’t have any anti-malware protection. So, you should install the latest anti-malware software as it shuts down all the online attack vectors. Not only does it deal with the old malware or viruses, but takes care of new malware attacks as well.

  • Secured Connection is All That You Need

Now, we don’t know if you already know this or not but you must keep your connection secure by figuring out the difference between a secure connection and an unsecured connection. The secure connection starts with https://, and the unsecured one with http://. You must install an SSL certificate to ensure a secure connection for taking online payments.

  • PCI Compliance Is Important

It is very important to make sure that the cardholder’s data is safe. To ensure this, it is mandatory that the merchants fulfill all requirements mentioned by PCI SSC. Since online payments require holding and processing cardholder’s data, you must ensure that your online shopping portal is hosted on PCI-compliant servers.

Conclusion:
All in all, it is possible to secure online payments effectively if you follow the tips above. Adopting a PCI-DSS compliant payment gateway can solve your problems to a great extent. Also keep all your software updated and inform your customers about security measures for better results.

7 years ago
Benefits of being a PayTabs channel partner
Mohab Partners & Partnerships 0

Benefits of being a PayTabs channel partner

‘If you want to walk fast, walk alone. But if you want to walk far, walk together.’ A companion is necessary in the journey of life. We couldn’t agree more! At PayTabs, our goal is to walk far and long, and that was the premise behind creating PayTabs channel partner program. This program gives you an opportunity to earn money while referring to PayTabs payment solutions. A mutually beneficial relationship at its very best!

What is the PayTabs partner program?

The PayTabs partner program was created to be a mutually beneficial arrangement between you and the company. Under this program, you become a channel partner with PayTabs payment solutions company in order to promote PayTabs as an online payment solution to your merchants. That is, you as a partner will be required to refer PayTabs online payment solutions to merchants. In return, you will be paid commission based on the monthly transactional amount.

Once you register as a PayTabs channel partner, you can start promoting instantly. The online payment solutions can be promoted through your website, advertisements, personal contacts and blogs. Once the merchants begin using PayTabs as per your referral, your payments will be processed on a monthly basis.

What are the benefits of becoming a channel partner?

  • It is a simple and easy way to earn some extra income by referring products and services of PayTabs.
  • As a PayTabs channel partner, you receive exposure to online marketing.
  • By becoming a channel partner, you enable yourself to offer comprehensive solutions to your own clients.
  • Give your customers access to globally recognized products and services.
  • By registering under the PayTabs Partner Directors, you get the exclusive opportunity to reach out to new customers.
  • Stay up-to-date on the latest highlights and proceedings in the PayTabs services, and also get exposure to the latest industry insights.
  • PayTabs provides you with a committed relationship manager with the sole purpose of providing support to the partners.
  • PayTabs provides a fully automated system through which referrals, transactions etc. can be easily monitored.
  • Get global recognition amongst partners for your achievements.
  • Get exclusive tools, support, and services that enable you to provide better solutions to your customers.
  • Special training and guidance from experts to help you provide better customer service and satisfaction.

The PayTabs channel partner program not only gives you the opportunity to earn good money but also provides you with all tools and support that you will need in order to achieve your goals. By partnering with PayTabs, you can make a ton of extra cash just by referring our online payment solutions to merchants, while we grow our client base.

With the special training and support that is provided by PayTabs to its partners, in addition to several ways in which you receive global exposure and recognition for your hard work, the PayTabs channel partner program is an opportunity not to be missed! A mutually beneficial program, becoming a PayTabs channel partner is a win-win for all!

7 years ago
PayTabs’ winning alliance with Zoho Books
Mohab Partners & Partnerships 0

PayTabs’ winning alliance with Zoho Books

PayTabs’ winning alliance with Zoho is set to revolutionize digital payments

PayTabs has always moved ahead with the aim of making payment processes simple and secure for small and medium businesses. In a step towards that, it has joined hands with Zoho Books to further enrich its product offering. The partnership with Zoho, a cloud accounting software provider, will enable integration of accounting operations into the current multiple payment options available to PayTabs’ customers. The inclusion of this additional facility into the PayTabs platform will enhance the payment collection experience for business owners in the Middle East.

Zoho offers online end-to-end accounting solutions to business units to simplify financial operations like billing, invoicing, finalization of ledger accounts, preparation of financial statements, automation of VAT compliance and multi departmental integration within organizations. While PayTabs offers a convenient ‘plug and play’ feature for secure, online payment processing, as there was a need for the customer’s payment transactions to be seamlessly integrated into the book keeping records for financial reporting. The incorporation of Zoho’s accounting database with PayTabs would enable availability of complete financial records, including customer receipts, at one’s fingertips. Thus, it is expected that this alliance will throw open the following business advantages:

  1. Instant payment system: Since the records of the finance function are completely integrated with the payments gateway, there is no time lag involved in acceptance of online payments by merchants from e-commerce customers. The set-up process is easy to understand and use, and can be commissioned immediately. The instant receipt of cash inflows, without delay, would considerably improve the liquidity position of the business units.
  2. Facilitates easy reconciliation of transactions: It is imperative that the accounting transactions, including payment receipts are captured in the system and can be traced back to their source and time. This enables effective monitoring of transactions and ease of preparation of financial statements. Zoho facilitates separate recording of customer payments and transaction fees in a clearing account. Thus, the individual ledger accounts of the finance function, especially the revenues realised from online customer payments, can easily be accessed by business units at any point of time.
  3. Supports multi-currency formats: Business enterprises that transact with global customers would be required to accept payments in multiple currencies. The combined features of PayTabs and Zoho would enable reporting of financial metrics, including acceptance of multi-currency customer payments in over 168 global currencies. All this would be enabled automatically, without any need for intervention by money conversion agencies or forex dealers.
  4. Flexibility in Payment methods: Business units can provide the option of multiple payment methods, especially to their customers, based out of the GCC. Besides traditional channels like Visa and MasterCard, business units can offer regional payment methods like SADAD and MADA in KSA, OmanNet in Oman, and KNet in Kuwait.
  5. Cash boost: One has often heard of the adage ‘Cash is king’. Receipts from customers by way of digital payments is an important component of the revenue stream for e-commerce merchants. This instant credit of cash facilitated by a superior and secure payment gateway like PayTabs, can significantly contribute towards enhancing the cash situation of the business. The cash can be fruitfully channelized towards critical working capital operations of the business enterprise. Further, one can also simultaneously keep track of the cash balance of the business from the accounting system, integrated by Zoho.

The alliance is clearly a win -win situation for both PayTabs and Zoho. The business opportunity is also expected to yield rich dividends for the business enterprises that would be able to conveniently receive payments for their invoices online.  This would, in turn, enable prompt receipt of payments, with zero hassles of extensive paperwork. Further, as fast becomes the new normal with digital, the alliance would generate greater returns for merchants and facilitate complete automation of its finance and book keeping function. Happy days ahead for merchants!

7 years ago
Go Beyond the Zoom
Mohab Growth Hacks, Guest Posts 0

4 Ways to Add Something Extra to Your Product Visualization

While online shopping comes with the pro of being anytime, anywhere, and wearing anything (hello, 2 a.m. shopping sprees in your Ninja Turtle pajamas), it carries with it the con of not being able to see the product up close and in person. Companies often try to compensate for this by taking a handful of shots of the product from a few angles — and of course, the viewer can always zoom in.

I’ve got news: It’s time to go beyond the zoom.

Ecommerce has been trending toward more sophisticated technological adoption, and product imaging is certainly at the forefront of this movement. Having the zoom option on product images is something that has unsurprisingly been popular in online shopping since it first appeared — we all love to look at the details of a product before we buy it! Also unsurprisingly, technology has adapted quite a bit since then, and it’s time to look into new ways to give your customers the in-person experience of the product without ever having to change out of their PJs.

1. Give them the full 360-degree experience
There’s something amazing about being able to turn a product around and view it from every angle just like you would if it was right in front of you — and that’s what a 360-degree view gives your customer. It can provide a lot more detail than a still photo and descriptive text can, and is far more interactive and immersive than a slideshow from a few different angles.

The best part about this is that you probably don’t need to invest much more than you already are. If you’re doing standard photography, you likely already have a camera, tripod, and backdrop. All you need to transform your plain Jane setup to a 360-degree extravaganza is a turntable and a remote shutter release. It does take more time than a standard few shots, but the payoff can be worth it!

2. Record it in action

If you’re looking for more bang for your buck, consider shooting some videos of your product in action, preferably with someone interacting with it. If you do it right, it can act as both a video marketing tool and a product description. It doesn’t need to cost a million dollars, either; take this simple but effective video of a guy using a Kelly side table. What it lacks in budget it makes up for in humor, and comes across as more endearing and genuine than a fancy schmancy ad campaign ever could.

If you want to produce something higher-quality, try focusing on just a few products, like a new line you’re launching or your best sellers. Then you can go the route of Glory Cycles (get it?) and shoot a really nice video starring your best stuff. The best part about that promotion is how simple and well-executed it is, showing just how effective that visual experience is.

3. Artificial Reality

We’re getting into the cooler (and more expensive) stuff now. You may have heard artificial reality and virtual reality used interchangeably, but they are quite different: Artificial reality is computer-generated imagery overlaid onto the real world (think Pokemon Go). This is perfect for a lot of products, because it can literally show the customer how the product will look on them, in their home, or in their world.

Go Beyond the Zoom

Sephora is quite a pioneer in the beauty world, so it’s no surprise that it has a virtual makeup artist. Using its AR, you can try on different makeup products without ever having to put them on your face — and of course, buy what you like.

Another great application of AR comes from IKEA, which has an app that lets customers hold up their phone and see realistic images of IKEA furniture overlaid onto their room. Far from a badly photoshopped insert, the furniture is accurately placed and measured to look as realistic as possible.

4. Virtual Reality

Finally, the really high-level stuff. Virtual reality is different from artificial reality in that it is a complete view of your surroundings through some sort of lens or goggles, like the Oculus. People call it the way of the future, but it’s still got a ways to go. Due to the cost and complexity, it’s no surprise that most companies have not embraced VR, but it can still spark your creativity and make you think about applications of your products that are a little outside the box.

A few companies have taken the plunge, though. EBay launched the world’s first virtual reality department store, in which customers could view eBay products as if they were in a department store. Shopify hasn’t come out with any VR experiences as of yet, but it has heavily invested in both AR and VR, and hopes to be used in the future as a place to host virtual reality experiences. It’s likely not within reach in the very near future, but it’s an exciting space to keep your eye on.

It’s all about the experience

As technology improves, your customers will expect you to take advantage of it to provide the best online shopping experience you can. How are you wowing your customers?

About the author

Jake Rheude is the Director of Marketing for Red Stag Fulfillment, an ecommerce fulfillment warehouse that was born out of ecommerce. He has years of experience in ecommerce and business development. In his free time, Jake enjoys reading about business and sharing his own experience with others.

7 years ago
5 ways startups can accept online payments
Mohab Growth Hacks 0

5 ways startups can accept online payments

The world is becoming more digitized with every passing moment. Just as brick and mortar stores are no longer important to run a business, similarly, cash is no longer necessary to purchase goods and services. Online or digital transactions are the latest in the business world. In keeping with the times and their convenience, businesses and consumers alike are finding online payments more acceptable.

For startups, it is crucial to choose a suitable mode of online payment. This is because they need to ensure hassle-free payment solutions and at the same time, they are not in a position to incur hefty expenses related to online payments.

Keeping these factors in consideration, we have identified five best ways through which startups can accept online payments. Read on to know more.

Accepting debit/credit cards online

Accepting payments through cards on an online portal or website is the simplest way of conducting online transactions. MasterCard, Visa, and American Express are known to be the most widely accepted credit/debit cards online. More and more people now prefer to pay through credit or debit cards. It is quick, convenient and safe up to quite a degree. And saving time and effort is what makes a business profitable, isn’t it?

Payments through eChecks

An electronic check, often referred to as an eCheck, is another way of conducting online transactions. The information mentioned on the paper check (account number, name, authorization, routing, etc.) must be filled into an online payment form to process payment electronically. The advantage of paying through eChecks, apart from the fact that it is safer, is incurring a lower processing fee.

Mobile transactions

People are glued to their phones all the time, cracking deals and conducting business on the go! Technology has given us the ability to buy and sell online quite easily. Taking payments online through a mobile device has made conducting business rather easy. Use digital wallets and NFC-enabled apps for mobile payments. You are now able to manage complex accounting tasks such as managing customer accounts, sending invoices etc. through your mobile device, anywhere and anytime.

Payment gateways

Businesses can add a payment gateway on to their website. Through its aid, buyers can now easily make a direct payment to the company from their website. The intuitive interface allows hassle-free payments. Moreover, the payment processor saves customer information for quick and secure payments when the customer comes back for the next purchase.

Additionally, online payment gateways provide a myriad of options to add to the convenience that they already provide. For instance, recurring payments related to subscriptions can be paid automatically at periodic intervals as directed.

Businesses can also hire a service provider to manage their payment gateway, ensuring security and privacy of customer information. These service providers take care of hosting online payment forms, processing of payments and securing accounts of the customers.

Payments through email

Some businesses choose to send the customer’s invoice to their email with a click-to-pay option. This method ensures a speedy transaction. With just a few clicks, the customer is able to make a payment, making it easier for both the customers and the business entity. Additionally, as people become more aware of the environmental consequences of paper transactions, digital transactions are getting a much-awaited boost.

Give wings to your startup

With the advent of technology and the ease with which business is now being conducted, competition is intense. It is necessary for a business to ensure that its clients receive the best experience. By providing multiple online payment options, conducting business becomes simpler and more satisfying on both ends. The business is able to manage its accounts better and in a more automated way, while the ease of online transactions ensures better customer satisfaction.

7 years ago
PayTabs
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